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Kimberly-Clark Introduces Liv by Kotex

New product line offers protection from menstrual fluid and bladder leaks

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By: Karen McIntyre

Editor, Nonwovens Industry

Kimberly-Clark has introduced a brand-new product line in the U.S. that offers dual protection from periods and bladder leaks. Liv by Kotex, which is available exclusively at Target stores, offers period protection with the additional benefit of protecting women from bladder leaks, allowing them to stay dry and feel fresh. These new pads and liners instantly trap urine to help keep users 10 times drier than period-only pads with up to 24 milliliters of absorbency and offer up to 100% leak-free period protection. 

The line offers products in five levels of absorbency—very light (thong liner), light (extra coverage liner), regular (ultra thin pad), heavy (ultra thin pad) and overnight (ultra thin pad). The pads feature a multi-layer core and leakblock sides to start trapping urine and menstrual fluid instantly

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